Fresh fruit & vegetables
Fresh produce
Produce is bought where it grows: we arrange supply under contract — from a single shipment to a full seasonal programme built around your request.
Business model
Who we supply and how
We work on a sourcing-at-origin model: we find and vet the producer or export packer, sign a contract with them and with you, and arrange product preparation, quality control and the cold chain to your warehouse or to the distribution centre (DC) of a retail chain. We are a party to the contract: we sign the agreement and answer for the result to the extent fixed in it. Specialised operations are performed by engaged partners.
Who this direction is for:
- 01Retail chains
- 02Wholesale companies
- 03Distributors
- 04Fresh produce traders
- 05Importers
- 06Large B2B buyers
Countries of origin
Four sourcing directions
Directions where we are ready to arrange sourcing: Turkey, Iran, Egypt, Israel. Availability, variety and the seasonal window are confirmed for every item before quotation; whether supply is possible at all is checked against the phytosanitary and other restrictions in force for the country of origin.
The origin list is not fixed. We are open to new countries and new suppliers — if you grow or export quality produce, talk to us.
Sell to usSeason
When each item is in season
The consolidated calendar collects supply windows across the four origins: month, item, country of origin. The data is the same as on the direction pages — the source is one, so the calendar and the page show the same windows.
A window that is not yet confirmed is marked as pending: there are no invented dates in the calendar.
Product preparation
How we prepare produce
Produce is handed over to the buyer prepared to the contract specification. The full preparation chain between the country of shipment and the DC is arranged at partner facilities selected for the specific contract.
- 01 /
Intake
- 02 /
Quality control
- 03 /
Sorting
- 04 /
Calibration
- 05 /
Repacking
- 06 /
Labelling
- 07 /
Palletizing
- 08 /
Documentation
- 09 /
Delivery to DC
- 10 /
Handover
The facilities are provided by a partner; the party to your contract remains us.
Quality recovery
When a batch fails acceptance
Quality recovery is part of our supply model: what happens in case of deviations is agreed in the contract in advance, not after the problem has already arisen.
Where produce is found not to conform to the buyer's requirements, we can arrange pick-up of the batch, re-sorting, recovery and re-delivery — in accordance with the terms of the specific contract. The procedure, the timing and the allocation of costs for such cases are fixed in the contract before the first shipment.
Request
What to put in your request — and what travels with the batch
The more precisely an item is described, the fewer clarifying emails stand between your request and the quotation. If something is not at hand, send it as it is — we will clarify the rest.
Request parameters
- 01Item and variety
- 02Calibre, class and defect tolerances
- 03Volume and delivery schedule
- 04Packaging: type, net weight per box, palletising layout
- 05Temperature mode
- 06Acceptance requirements: remaining shelf life, labelling
- 07Incoterms delivery basis and destination — warehouse or DC
- 08Payment terms
- 09Country of origin, if it matters
Shipping documents
- Invoice and packing list
- Phytosanitary certificate
- Certificate of origin
- Food safety documents — by category and country
- Producer's quality certificate; laboratory test reports where the specification requires them
- Transport documents: CMR or bill of lading
The composition of the set depends on the country of origin, the item and the delivery basis — the exact list is fixed in the contract.
In reply you get a quotation with the delivery basis, the route and the lead time for every item we are ready to take; for the rest we will say plainly why not. The calculation takes into account the import tariff conditions in force on the date of the request. The price holds for the period stated in the offer and does not change within that period.
Request supplyRequest supply
Send the item list, volumes, destination and acceptance requirements — we will come back with a quotation and a seasonal window confirmed for every item we are ready to take.